Departmental Acquisitions: 0-1 http://www.yoursite.com/http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475840Description: What is success? How do you get it, and how do you keep it? If ever there was a cautionary tale about the fleeting nature of success, it is the events of recent years. Now, faced with gut-wrenching realities, many people are re-evaluating the meaning of success in less superficial and impermanent ways, asking themselves hard questions that have long been ignored: about what's really important to them, and where the bedrock of their personal achievement lies. As journalist Maria Bartiromo interviewed some of the most successful people in the world, she felt the need to answer these questions: what makes these success stories tick? How do you achieve leadership and power? How can you hold onto it, once you get it? What are the barriers to success, and what is the bedrock to enduring success?--From publisher description.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475840http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475839Description: Thousands of business books are published every year. Here are the best of the best. The authors put each book in context so that readers can quickly find solutions to the problems they face, such as how best to spend "The First 90 Days" in a new job or how to take their company from "Good to Great."http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475839http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=478723Description: http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=478723http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=478536Description: This is an entertaining book on accounting written for a general audience. It opens with a wild premise: Heaven and Hell have been outsourced to a giant company in a distant galaxy and they are now in charge of determining who goes where after death. The entire universe is scoured for an objective system that can be adapted to the task, and it is found, in the form of accounting, in the least civilized backwater of the universe, Earth! The book is also a morality tale. It demonstrates how financial scandals (a la Bernie Madoff and many others) can be pulled off with "creative accounting," and how much a person adds or subtracts from the universe by their actions. Written for anybody who has taken an accounting class, practices it for a living, or is simply interested in seeing how a system designed to record finances can also be used to judge the entire universe will be enlightened by this book.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=478536http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=476572Description: Most of the workers in advertising, the media, retail, and fashion are women. Holding key marketing and advertising positions, women shape the basic promotional appeal of almost every consumer product in America. How did the advertising business go from a handful of women in a man's world to women working in virtually every mass consumer goods industry in America in the space of the twentieth century? Ad Women tells the story of how women have risen to the top of the advertising profession. Juliann Sivulka, a former marketing communications manager and now an advertising educator, describes how, at the beginning of the twentieth century, the recognition of women as primary consumers resulted in the hiring of more women to promote products aimed at the women's market. At that time manufacturers began to emphasize color, fashion, and style, while advertising embraced a new language of persuasion aimed at women consumers. Soon agencies were recruiting an ensemble of businesswomen-copywriters, product designers, merchandisers, fashion and beauty experts, home economists, editors, and publicists. Through close collaboration with manufacturers, mass media, and retailers, they participated in developing strategies to convince women to buy goods and wove their selling messages into women's reading, shopping, housework, and leisure activities. --From publisher description.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=476572http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=478535Description: This surprising narrative goes back more than twenty years to reveal, in rich, anecdotal detail, how Wall Street, the mortgage industry, and the government conspired to change the way Americans bought their homes, creating a perfect storm. The authors take us inside elusive institutions such as Goldman Sachs, AIG, and Fannie Mae, to reveal who changed the game and why.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=478535http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=476571Description: http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=476571http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=489874Description: "The federal government is about to go bankrupt. This is THE hot button issue in America from now through the next presidential election in 2012"--Provided by publisher.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=489874http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=504586Description: Set yourself apart from the crowd! In today's troubled economic market, everything is a tough sell. From products to services, everyone is consuming less as they tighten their belts. In this respect, it's easy to forget that the job interview is becoming more and more like the showroom--where the interview itself is the pitch, and the product you're selling is yourself. The Art of Selling Yourself will provide you with the knowhow you need to navigate today's tough business terrain and achieve success in your career and your life. It shows exactly how uniquely successful people--from Mark Zuckerberg to Warren Buffett--have achieved success, and provides you with the latest management knowledge from leading academies and universities. With an easy-to-use, ten-step process, this book will assist you in: - Developing more confidence- Swiftly recovering from challenging setbacks- Taking control by letting go of anxiety- Networking not just for business, but for pleasure- Conversing comfortably on topics that may be a bit out of your reach- Succeeding in areas you never previously considered by moving out of your comfort zone- Creating lasting, genuine connections with others- And much more! In short, this book will make you a pro at selling your most important asset--yourself!http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=504586http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=478534Description: Oxford historian Karl Gerth reveals why we should all care about the everyday choices made by ordinary Chinese. Chinese consumers are quickly replacing overspent Americans as the global economic engine, but in so doing they are dramatically reconfiguring the world economy in ways that may be impossible to reverse.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=478534http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=493493Description: "Mustafa Kemal Atatèurk was a Muslim visionary, revolutionary statesman, and founder of the Republic of Turkey. The West knows him best as the leading Ottoman officer in World War I's Battle of Gallipoli -- a defeat for the Allies, and the Ottoman empire's greatest victory. Gaining fame as an exemplary military officer, he went on to lead his people in the Turkish War of Independence, abolishing the Ottoman Sultanate, emancipating women, and adopting western dress. Deeply influenced by the Enlightenment, Atatèurk sought to transform the empire into a modern and secular nation-state, and during his presidency, embarked upon a program of impressive political, economic, and cultural reforms. Militarily and politically he excelled at all levels of conflict, from the tactical, through the operational, to the strategic, and into the rarified realm of grand strategy. His ability to integrate the immediate with the ultimate serves as an important lesson for leaders engaged in the twenty-first century's great military struggles. He became the only leader in history to successfully turn a Muslim nation into a Western parliamentary democracy and secular state, leaving behind a legacy of modernization and military and political leadership"--Provided by publisher.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=493493http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=477197Description: The author examines the causes of the U.S. stock market crash of 2008 and its relation to overpriced real estate, bad mortgages, shareholder demand for excessive profits, and the growth of toxic derivatives.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=477197http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=478532Description: Global poverty, economist Collier points out, is actually falling quite rapidly for about 80% of the world. The real crisis lies in a group of about 50 failing states, the bottom billion, whose problems defy traditional approaches to alleviating poverty. Here, Collier contends that these fifty failed states pose the central challenge of the developing world in the twenty-first century. This group of small nations, largely unnoticed by the industrialized West, are dropping further and further behind the majority of the world's people, often falling into an absolute decline in living standards. A struggle rages within each of these nation between reformers and corrupt leaders--and the corrupt are winning. Collier analyzes the causes of failure, and offers a bold new plan.--From publisher description.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=478532http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475863Description: http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475863http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=476569Description: This book is about igniting the power of any manager's emotional commitment to his or her company--worth more than financial, intellectual and physical commitment combined. Sometimes companies get this from their managers in the early garage days or in times of tremendous gain, but it's almost unheard of to get it on a sustained, self-reinforced basis. Of course your company is only going to get it if you're willing to give it. Slap proves that emotional commitment comes from the ability to live your deepest personal values at work and then provides a process that allows you to use your own values to achieve success.--From publisher description.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=476569http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=476568Description: http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=476568http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=476593Description: Follows Michael Moore as he investigates the downside of capitalistic greed in America.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=476593http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475862Description: http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475862http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=504847Description: "Chocolate. The very word hints of the forbidden and a taste of the decadent. Yet the story behind the chocolate bar is rarely one of luxury. From the thousands of children who work on plantations to the smallholders who harvest the beans, Chocolate Nations reveals the hard economic realities of our favourite sweet. This vivid and gripping exploration of the reasons behind farmer poverty includes the human stories of the producers and traders at the heart of the West African industry. âOrla Ryan shows how only a tiny fraction of the cash we pay for a chocolate bar actually makes it back to the farmers, and she sheds light on what Fairtrade really means on the ground. Provocative and eye-opening, Chocolate Nations exposes the true story of how the treat we love makes it onto our supermarket shelves"--P. [4] of cover.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=504847http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=476567Description: An exposâe on the rise of Coca-Cola to become one of the world's most profitable and recognized brands shares unsettling reports on franchise deals in adversarial nations, the role of company products in obesity rates, and the environmental impact of its bottling practices.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=476567http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=476566Description: "Collateral Damaged explains how America had turned from a nation of savers into a nation of consumers addicted to debt. Wall Street then used that addiction to create "toxic securities" that threaten to bring about the collapse of the global economy. How can America get its fiscal house in order again?"--Provided by publisher.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=476566http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475861Description: Shows how we can return to our founding principles of fiscal responsibility and stewardship for future generations, offering bold ideas to control spending, save Social Security, dramatically alter Medicare, and simplify the tax code--while taking into account the Obama Administration's current efforts, which receive never-before-published assessments both complimentary and critical.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475861http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=489651Description: http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=489651http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=490282Description: http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=490282http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=478531Description: http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=478531http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=504590Description: http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=504590http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=503529Description: "The Internet is often hyped as a means to enhanced consumer power: a hypercustomized media world where individuals exercise unprecedented control over what they see and do. That is the scenario media guru Nicholas Negroponte predicted in the 1990s, with his hypothetical online newspaper The Daily Me - and it is one we experience now in daily ways. But, as media expert Joseph Turow shows, the customized media environment we inhabit today reflects diminished consumer power. Not only ads and discounts but even news and entertainment are being customized by newly powerful media agencies on the basis of data we don't know they are collecting and individualized profiles we don't know we have. Little is known about this new industry: how is this data being collected and analyzed? And how are our profiles created and used? How do you know if you have been identified as a "target" or "waste" or placed in one of the industry's finer-grained marketing niches? Are you, for example, a Socially Liberal Organic Eater, a Diabetic Individual in the Household, or Single City Struggler? And, if so, how does that affect what you see and do online? Drawing on groundbreaking research, including interviews with industry insiders, this important book shows how advertisers have come to wield such power over individuals and media outlets -and what can be done to stop it"--http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=503529http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=508587Description: "The premise of economist Adam Smith's 'invisible hand'--a tenet of market economics--is that competitive self-interest shunts benefits to the community. But that is the exception rather than the rule, argues writer Robert H. Frank. Charles Darwin's idea of natural selection is a more accurate reflection of how economic competition works . . . because individual and species benefits do not always coincide. Highlighting reasons for market failure and the need to cut waste, Frank argues that we can domesticate our wild economy by taxing higher-end spending and harmful industrial emissions."--Nature.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=508587http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=476565Description: http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=476565http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475860Description: http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475860http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=476564Description: Cell phone radiation is a national emergency. Scientist Devra Davis presents an array of recent and long-suppressed research which shows that the most popular gadget of our age damages DNA, breaks down the brain's defenses, and reduces sperm count while increasing memory loss, the risk of Alzheimer's disease, and even cancer. The growing brains of children make them especially vulnerable--and half of the world's four billion cell phones are used by people under twenty. Davis takes readers through the dark side of this trillion-dollar industry. Health experts have long been frozen out of policy-making decisions about cell phones; federal regulatory standards are set by the cell phone industry itself. One secret memo reveals their war plan against reports of cell phone dangers. As this call to action shows, we can make safer cell phones now. Why put our children at risk of a devastating epidemic of brain illness?--From publisher description.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=476564http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=478530Description: http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=478530http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=491096Description: The first in-depth examination of how a lack of corporate responsibility and government oversight led to the biggest offshore oil spill in U.S. history. On April 20, 2010, a series of explosions rocked Deepwater Horizon, the immense semisubmersible drilling platform leased by British Petroleum, located 40 miles off the Louisiana coast. The ensuing inferno claimed 11 lives and raged uncontained for two days, until its wreckage sank a mile beneath the waves. On the ocean floor, the unit's wellhead erupted. Over the next ten weeks, an estimated 200 million gallons of oil--the equivalent of 20 Exxon Valdez spills--spewed into the Gulf of Mexico, eventually lapping up on beaches as far away as Florida. Business journalist Loren Steffy--considered by many to be the writer with the best access to the story--presents the definitive account of this catastrophe and how BP's winner-take-all business culture made it all but inevitable.--From publisher description.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=491096http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=489975Description: "Damodar Gujarati is the author of bestselling econometrics textbooks used around the world. In his latest book, Econometrics by Example, Gujarati presents a unique learning-by-doing approach to the study of econometrics. Rather than relying on complex theoretical discussions and complicated mathematics, this book explains econometrics from a practical point of view, with each chapter anchored in one or two extended real-life examples. The basic theory underlying each topic is covered and an appendix is included on the basic statistical concepts that underlie the material, making Econometrics by Example an ideally flexible and self-contained learning resource for students studying econometrics for the first time. The book includes: - a wide-ranging collection of examples, with data on mortgages, exchange rates, charitable giving, fashion sales and more - a clear, step-by-step writing style that guides you from model formulation, to estimation and hypothesis-testing, through to post-estimation diagnostics - coverage of modern topics such as instrumental variables and panel data - extensive use of Stata and EViews statistical packages with reproductions of the outputs from these packages - an appendix discussing the basic concepts of statistics - end-of-chapter summaries, conclusions and exercises to reinforce your learning - companion website containing PowerPoint slides and a full solutions manual to all exercises for instructors, and downloadable data sets and chapter summaries for students"--http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=489975http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=508588Description: http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=508588http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475859Description: The roots of the mortgage bubble, the story of the Wall Street collapse, and the government's unprecedented response are captured in this blow-by-blow account of "the end of Wall Street" by one of our most trusted business journalists.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475859http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475858Description: http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475858http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475857Description: http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475857http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=477195Description: How did a nineteen-year-old Harvard student create a company that has transformed the Internet and how did he grow it to its current enormous size? In half a decade, Facebook has gone from a dorm-room novelty to a company with 500 million users. It is one of the fastest growing companies in history, an essential part of the social life not only of teenagers but millions of adults worldwide. As Facebook spreads around the globe, it creates surprising effects--even becoming instrumental in political protests. Veteran technology reporter David Kirkpatrick had the full cooperation of Facebook's key executives in researching the history of the company and its impact on our lives. Kirkpatrick tells us how Facebook was created, why it has flourished, and where it is going next. He chronicles its successes and missteps, and gives readers the most complete assessment anywhere of founder and CEO Mark Zuckerberg.--From publisher description.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=477195http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=491093Description: This book contains new best practices and techniques for growing your business with Facebook, Twitter, and LinkedIn! It is completely udated with five new chapters: planning/metrics, customer service, and much more; New and revamped case studies; New guest contributions from world-class experts, such as Charlene Li; New, instantly actionable "To Do" lists after every chapter; New Facebook discussion threads and much more! Whatever your business or organizational goals, this book will help you use social networking to achieve them. The author, a social networking innovator, brings together powerful new insights, best practices, and easy-to-use "To Do" lists packed with proven solutions from real-world case studies. Writing for entrepreneurs and business professionals across marketing, sales, service, product development, and recruiting, she demonstrates how to move from tactical, reactive use of social networks toward strategic, proactive approaches, and how to accurately measure success. This edition adds extensive new coverage, including hands-on techniques for hypertargeting, engaging customers through Twitter and LinkedIn, leveraging changing social norms, and much more. Also included are more than three dozen guest contributions from world-class experts such as author Don Tapscott and Harvard Business School professor Mikolaj Piskorski, as well as a brand-new chapter on customer service and support, today's fastest-growing area of business social networking. She has even added new chapters focused on advice for small businesses, healthcare and education organizations, nonprofits, and political campaigns.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=491093http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=504850Description: http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=504850http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475856Description: Hoagland offers a clear and compelling explanation of the FairTax. He explains the history of income tax collection in the United States and exposes the lobbying practices that have bloated the tax code with irrational regulations.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475856http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=476563Description: "âO Grâada explores the causes and profound consequences of famine over the past five millennia ... He enriches our understanding of the most crucial and far-reaching aspects of famine; how food markets can mitigate famine or make it worse; famine's long-term demographic consequences; and the successes or failures of globalized disaster relief. âO Grâada demonstrates the central role famine has played in the economic and political histories of places"--From publisher description.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=476563http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=477194Description: http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=477194http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475855Description: From the Publisher: A gripping, groundbreaking biography of the combative man whose genius and force of will created modern capitalism. Founder of a dynasty, builder of the original Grand Central, creator of an impossibly vast fortune, Cornelius "Commodore" Vanderbilt is an American icon. Humbly born on Staten Island during George Washington's presidency, he rose from boatman to builder of the nation's largest fleet of steamships to lord of a railroad empire. Lincoln consulted him on steamship strategy during the Civil War; Jay Gould was first his uneasy ally and then sworn enemy; and Victoria Woodhull, the first woman to run for president of the United States, was his spiritual counselor. We see Vanderbilt help to launch the transportation revolution, propel the Gold Rush, reshape Manhattan, and invent the modern corporation-in fact, as T.J. Stiles elegantly argues, Vanderbilt did more than perhaps any other individual to create the economic world we live in today. In The First Tycoon, Stiles offers the first complete, authoritative biography of this titan, and the first comprehensive account of the Commodore's personal life. It is a sweeping, fast-moving epic, and a complex portrait of the great man. Vanderbilt, Stiles shows, embraced the philosophy of the Jacksonian Democrats and withstood attacks by his conservative enemies for being too competitive. He was a visionary who pioneered business models. He was an unschooled fist fighter who came to command the respect of New York's social elite. And he was a father who struggled with a gambling-addicted son, a husband who was loving yet abusive, and, finally, an old man who was obsessed with contacting the dead. The First Tycoon is the exhilarating story of a man and a nation maturing together: the powerful account of a man whose life was as epic and complex as American history itself.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475855http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=490281Description: Pulitzer Prize-winning journalist Humes (Eco Barons) offers a stirring story of how ecologically responsible practices are increasingly benefiting the bottom line, and how as Wal-Mart goes global (and tries to lure back the more green-conscious consumer decamping for Target), the biggest retailer in the world is, slowly but surely, encouraging a change for the better.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=490281http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=478528Description: http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=478528http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=476562Description: Nobel Laureate Joseph E. Stiglitz explains how America exported bad economics, bad policies and bad behavior to the rest of the world. When World markets began to fail, America put together a haphazard response. Stiglitz outlines his responses to address the inequalities in the global financial and challenges economists for good ideas.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=476562http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475854Description: http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475854http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=493215Description: The way we work is overdue for change. Businesses want to increase efficiency and attract the best talent and skills. The new workforce wants a fresh deal. Aided by technology, companies now have the tools to boost output and cut costs, to give employees more freedom over how they work, and to contribute to a greener economy. But many organizations are slow to realize this. They cling to a rigid model of fixed working time and presence better suited to the industrial age than the digital age. This is bad for business. There is ample evidence that trusting people to manage their own work lives, whether individually or in teams, pays off. Organizations that measure and reward people by results, rather than hours, benefit from higher productivity, more motivated workers, better customer service, and lower costs. Future Work sets out the compelling business case for a change in organizational cultures and working practices, drawing on a unique international survey and dozens of examples of companies making the transition. It explains: Why current flexible work arrangements fail to achieve the business benefits of a wholesale shift to an autonomous work culture; Why future work requires leadership styles that play to female strengths; Why offices of the future will be meeting places rather than workplaces; How managers can help virtual teams to collaborate and ensure that technology is our servant, not our master. It takes bold leadership and a break with old habits. But future work will not wait for those who fail to grasp the opportunities now.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=493215http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=488225Description: Discusses how democracy and national self-determination cannot be pursued simultaneously with economic globalization and instead promotes customizable globalization with international rules to achieve balanced prosperity.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=488225http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=489971Description: From modest beginnings as a tea shop in New York, the Great Atlantic & Pacific Tea Company became the largest retailer in the world. It was a juggernaut, the first retailer to sell 1 billion dollars in goods, the owner of nearly sixteen thousand stores and dozens of factories and warehouses. But its explosive growth made it a mortal threat to hundreds of thousands of mom-and-pop grocery stores. Main Street fought back tooth and nail, enlisting the state and federal governments to stop price discounting, tax chain stores, and require manufacturers to sell to mom and pop at the same prices granted to giant retailers. In a remarkable court case, the federal government pressed criminal charges against the Great A&P for selling food too cheaply -- and won. The Great A&P and the Struggle for Small Business in America is the story of a stunningly successful company that forever changed how Americans shop and what Americans eat. It is a brilliant business history, the story of how George and John Hartford took over their father's business and reshaped it again and again, turning it into a vertically integrated behemoth that paved the way for every big-box retailer to come. George demanded a rock-solid balance sheet; John was the marketer-entrepreneur who led A&P through seven decades of rapid changes. Together, they built the modern consumer economy by turning the archaic retail industry into a highly efficient system for distributing food at low cost. - Publisher.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=489971http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=478527Description: In Green Gone Wrong environmental writer Heather Rogers blasts through the marketing buzz of big corporations and asks a simple question: Do today's much-touted "green" producers - carbon offsets, organic, food, biofuels, and eco-friendly cars and homes - really work? Implicit in efforts to go green is the promise that global warming can be stopped by swapping out dirty goods for "clean" ones. But can earth-friendly products really save the planet? This narrative explores how the most readily available solutions to environmental crisis may be disastrously off the mark. Rogers travels the world tracking how the conversion from a "perro" to a "green" society affects the most fundamental aspects of life - food, shelter, and transportation. Reporting from some of the most remote places on earth, Rogers uncovers shocking results that include massive clear-cutting, destruction of native ecosystems, and grinding poverty. Relying simply on market forces, people with good intentions wanting to just "do something" to help the planet are left feeling confused and powerless. Green Gone Wrong reveals a fuller story, taking the reader into forests, fields, factories, and boardrooms around the world to draw out the unintended consequences, inherent obstacles, and successes of eco-friendly consumption. What do the labels "USDA Certified Organic" and "Fair Trade" really mean on a vast South American export-driven organic farm? A superlow-energy "eco-village" in Germany's Black Forest demonstrates that green homes dramatically shrink energy use, so why aren't we using this technology in America? The decisions made in Detroit's executive suites have kept Americans driving gas-guzzling automobiles for decades, even as U.S. automakers have European models that clock twice the mpg. This expose pieces together a global picture of what's happening in the name of today's environmentalism. Rogers casts a sober eye on what's working and what's not.--Book jacket.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=478527http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=490926Description: The financial collapse of Fannie Mae and Freddie Mac in 2008 led to one of the most sweeping government interventions in private financial markets in history. The bailout has already cost American taxpayers close to $150 billion, and substantially more will be needed. The U.S. economy--and by extension, the global financial system--has a lot riding on Fannie and Freddie. They cannot fail, yet that is precisely what these mortgage giants are guaranteed to do. How can we limit the damage to our economy, and avoid making the same mistakes in the future? Guaranteed to Fail explains how poorly designed government guarantees for Fannie Mae and Freddie Mac led to the debacle of mortgage finance in the United States, weighs different reform proposals, and provides sensible, practical recommendations. Despite repeated calls for tougher action, Washington has expanded the scope of its guarantees to Fannie and Freddie, fueling more and more housing and mortgages all across the economy--and putting all of us at risk. This book unravels the dizzyingly immense, highly interconnected businesses of Fannie and Freddie. It proposes a unique model of reform that emphasizes public-private partnership, one that can serve as a blueprint for better organizing and managing government-sponsored enterprises like Fannie Mae and Freddie Mac. In doing so, Guaranteed to Fail strikes a cautionary note about excessive government intervention in markets.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=490926http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475853Description: "A comprehensive guide to every aspect of preparing and using a business plan--newly updated and revised. New businesses and existing businesses fare better with well-thought-out plans. It is essential to have a good business plan to raise capital--either for a new venture to get additional capital or within most corporations for new initiatives or for accelerated growth"--Provided by publisher.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475853http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=504852Description: One of the world's leading experts on wealth, poverty, and the gap that separates them, explains how wealth is unevenly spread throughout our world, now and through time. Economist Branko Milanovic uses history, literature and stories straight out of today's newspapers, to discuss one of the major divisions in our social lives: between the haves and the have-nots. He reveals just how rich Elizabeth Bennet's suitor Mr. Darcy really was; how much Anna Karenina gained by falling in love; how wealthy ancient Romans compare to today's super-rich; where in Kenyan income distribution was Obama's grandfather; how we should think about Marxism in a modern world; and how location where one is born determines his wealth. He goes beyond mere entertainment to explain why inequality matters, how it damages our economic prospects, and how it can threaten the foundations of the social order that we take for granted.--From publisher description.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=504852http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=478526Description: http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=478526http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=491089Description: "In How the West Was Lost, the New York Times bestselling author Dambisa Moyo offers a bold account of the decline of the economic supremacy of the West. She examines how the West's flawed financial decisions and blinkered political and military choices have resulted in an economic and geopolitical seesaw that is now poised to tip in favor of the emerging world. As Western economies hover on the brink of recession, emerging economies post double-digit growth rates. And whereas in the past, emerging economies lived and died by America's economic performance, now they look to other emerging countries to buy their goods and fuel their success. Formerly a consultant for the World Bank and an investment banker specializing in emerging markets at Goldman Sachs, Moyo daringly claims that the West can no longer afford to simply regard the up-and-comers as menacing gate-crashers. How the West Was Lost reveals not only the economic myopia of the West but also the radical solutions that it needs to adopt in order to assert itself as a global economic power once again"--http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=491089http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=493439Description: A former chairman and CEO of Coca-Cola traces the story of his career, describing his efforts to combat public relations challenges, his contributions to opening markets throughout the world, and his strategies for promoting corporate responsibility.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=493439http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=490365Description: Provides an analysis of the global financial crisis of 2008. At a cost of over $20 trillion, it caused millions of people to lose their jobs and homes in the worst recession since the Great Depression and nearly resulted in a global financial collapse. Through exhaustive research and extensive interviews with key financial insiders, politicians, journalists, and academics, this film traces the rise of a rogue industry which has corrupted politics, regulation, and academia.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=490365http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475852Description: http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475852http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=478525Description: "In 1998, Three Harvard Business School graduates---two men and one woman---turned down six-figure salaries at big corporations, bet on themselves, and launched their own new companies. By the time they returned to Harvard ten years later, their audacity had paid huge dividends. They'd made many millions of dollars, created hundreds of jobs---and left their mark on the world." "Based on dozens of interviews with highly successful entrepreneurs, Harvard Business School professors, and HBS alumni, The Intelligent Entrepreneur tells the compelling and instructive story of how these three young founders developed ideas, assembled teams, built ventures, and achieved their dreams. Over the course of a decade, they learned that starting great companies requires much more than a brilliant idea, good timing, and a ferocious work ethic. Their hard-won insights---distilled into ten key rules---will help anyone become a successful entrepreneur." "What they teach you at Harvard Business School is that intelligent entrepreneurship can be learned. In that spirit, Bill Murphy Jr. uses a unique combination of vivid storytelling and lucid instruction to show would-be entrepreneurs how to improve their odds of creating dynamic, lasting businesses."--BOOK JACKET.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=478525http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=476561Description: http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=476561http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=478524Description: The author demonstrates how corporate personnel experts, not Congress or the courts, determined what equal opportunity meant in practice, designing changes in how employers hire, promote, and fire workers, and ultimately defining what discrimination is, and is not. He shows how Congress and the courts merely endorsed programs devised by corporate personnel.--[book jacket]http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=478524http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=397100Description: http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=397100http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=504855Description: http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=504855http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=508597Description: As the stock market crash of 1929 plunged the world into turmoil, two men emerged with competing claims on how to restore balance to economies gone awry. John Maynard Keynes, the mercurial Cambridge economist, believed that government had a duty to spend when others would not. He met his opposite in a little-known Austrian economics professor, Friedrich Hayek, who considered attempts to intervene both pointless and potentially dangerous. The battle lines thus drawn, Keynesian economics would dominate for decades and coincide with an era of unprecedented prosperity, but conservative economists and political leaders would eventually embrace and execute Hayek's contrary vision. From their first face-to-face encounter to the heated arguments between their ardent disciples, Nicholas Wapshott here unearths the contemporary relevance of Keynes and Hayek, as present-day arguments over the virtues of the free market and government intervention rage with the same ferocity as they did in the 1930s--Publisher.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=508597http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=490364Description: "Expert Facebook advertising techniques you won't find anywhere else! Facebook has exploded to a community of more than half a billion people around the world, making it a deliciously fertile playground for marketers on the cutting edge. Whether you want to leverage Facebook Ads to generate "Likes," promote events, sell products, market applications, deploy next-gen PR, ,this unique guide is the ultimate resource on Facebook's wildly successful pay-per-click advertising platform. Featuring clever workarounds, unprecedented tricks, and little-known tips for triumphant Facebook advertising, it's a must-have on the online marketer's bookshelf. Facebook advertising expert Marty Weintraub shares undocumented how-to advice on everything from targeting methods, advanced advertising techniques, writing compelling ads, launching a campaign, monitoring and optimizing campaigns, and tons more.Killer Facebook Ads serves up immediately actionable tips & tactics that span the gambit. Learn what Facebook ads are good for, how to set goals, and communicate clear objectives to your boss and stakeholders. Master highly focused demographic targeting on Facebook's social graph. Zero in on relevant customers now. Get extraordinary advice for using each available ad element--headline, body text, images, logos, etc.--for maximum effect How to launch a Facebook advertising campaign and crucial monitoring and optimizing techniques Essential metrics and reporting considerations Captivating case studies drawn from the author's extensive Facebook advertising experience, highlighting lessons from challenges and successes Tasty bonus: a robust targeting appendix jam-packed with amazing targeting combos Packed with hands-on tutorials and expert-level techniques and tactics for executing an effective advertising campaign, this one-of-a-kind book is sure to help you develop, implement, measure, and maintain successful Facebook ad campaigns"--Provided by publisher.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=490364http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=477193Description: Wall Street investment banks move trillions of dollars a year, make billions in fees, pay their executives in the tens of millions of dollars. But even among the most powerful firms, Lazard Fráeres & Co. stood apart. Discretion, secrecy, and subtle strategy were its weapons of choice. For more than a century, the mystique and reputation of the "Great Men" who worked there allowed the firm to garner unimaginable profits, social cachet, and outsized influence in the halls of power. But in the mid-1980s, their titanic egos started getting in the way, and the Great Men of Lazard jeopardized all they had built. Author Cohan, himself a former high-level Wall Street banker, takes the reader into the mysterious and secretive world of Lazard and presents a compelling portrait of Wall Street in this tale of vaulting ambitions, whispered advice, worldly mistresses, fabulous art collections, and enormous wealth.--From publisher description.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=477193http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=503533Description: "The Loyalty Leap arrives at a crucial time, illuminating the best practices for responsibly selecting, collecting, and employing customer data--the raw material of today's marketing industry. Supplemented with compelling corporate stories and the results from an extensive 2011 consumer survey, it provides a snapshot of consumer attitudes about privacy and the use of personal information for marketing and business purposes"--http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=503533http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=476560Description: Here is a history of economics - the dramatic story of how the great economic thinkers built today's rigorous social science. Noted financial writer and economist Mark Skousen has revised and updated this work to provide more material on Adam Smith and Karl Marx.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=476560http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475850Description: Mintzberg shows that in the real world managers cannot be the reflective, systematic planners idealized in most management books--realities like the unrelenting pace, the frequent interruptions, and the dizzying variety of activity make that impossible. Recognizing this, he outlines a new model of management: not a list of tasks but a dynamic process in which managers accomplish their purpose working through information, through people, and, more rarely, through direct action. --from publisher descriptioinhttp://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475850http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=478176Description: Mergent WebReports is an online database that allows you to access a vast archive of corporate and industry related documents. WebReports contains documents covering over 100 countries and industries.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=478176http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475849Description: "In little more than a generation, Asia has emerged from centuries of stagnation to become the rising force of the global economy. This transformation has been so spectacular that some have called it a miracle. How did it happen? Taking the reader from the dockside's of Korea to the halls of India's finance ministry, The Miracle details the courageous decisions and heroic self-sacrifice that made Asia's ascent possible. Spanning nine countries and probing major historical currents, this account illuminates not only Asia's extraordinary economic rise but also how its causes might emancipate the developing world from poverty and guide the developed world to further prosperity. Using more than a decade of reporting and analysis, Time magazine and former Wall Street Journal reporter Michael Schuman uncovers how outsourcing to Asia began; how Asia's most famous companies, such as Sony and Honda, became global corporations; and how technological changes and global economic shifts made Asia's boom possible. He reveals the compelling human side to this economic story, introducing readers to the political strongmen, entrepreneurs, and policymakers who made the Miracle a reality. This engaging historical narrative brings to life the ideas and actions of a diverse group of Asians-dictators and democrats, generals and technocrats, economists and engineers. Some of the characters in the book have captured the global imagination for years, such as China's reformer Deng Xiaoping and Sony founder Akio Morita. Others are less well known, including Park Chung Hee, Korea's tightfisted nation builder; Liu Chuanzhi, the risk-taking founder of PC maker Lenovo; and Azim Premji, the mastermind behind Wipro, one of India's technology giants. All of them shared a dream-to elevate Asia to its proper place of influence in the world and eradicate the poverty around them. The Miracle not only offers profound insight into Asia and its increasing wealth and power; it also reveals how these seismic shifts continue to reverberate through the global economy. The implications of Asia's economic ascent for the rest of the world are surprising, promising, and inspiring. Readers of The Miracle will gain a deep understanding of Asia's place in the global economy--and of their own"--Jacket.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475849http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=477192Description: Based on unprecedented access to the industry, including three hundred hours of interviews, economist/journalist Sebastian Mallaby tells the inside story of hedge funds, from their origins in the 1960s and 1970s to their role in the financial crisis of 2007-2009. Wealthy, powerful, and potentially dangerous, hedge fund moguls have become the It Boys of 21st century capitalism. Ken Griffin started out trading convertible bonds from his Harvard dorm room; Julian Robertson staffed his hedge fund with college athletes half his age; Paul Tudor Jones posed for a magazine photograph next to a killer shark; Michael Steinhardt was capable of reducing underlings to sobs. Finance professors have long argued that beating the market is impossible, yet drawing on insights from physics, economics, and psychology, these titans have cracked the market's mysteries and gone on to earn fortunes. Their innovation has transformed the world, spawning new markets in exotic financial instruments and rewriting the rules of capitalism--From publisher description.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=477192http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=489969Description: "A leading economist and researcher report from the front lines of a revolution in solving the world's most persistent problem. When it comes to global poverty, people are passionate and polarized. At one extreme: We just need to invest more resources. At the other: We've thrown billions down a sinkhole over the last fifty years and accomplished almost nothing. Dean Karlan and Jacob Appel present an entirely new approach that blazes an optimistic and realistic trail between these two extremes. In this pioneering book Karlan and Appel combine behavioral economics with worldwide field research. They take readers with them into villages across Africa, India, South America, and the Philippines, where economic theory collides with real life. They show how small changes in banking, insurance, health care, and other development initiatives that take into account human irrationality can drastically improve the well-being of poor people everywhere. We in the developed world have found ways to make our own lives profoundly better. We use new tools to spend smarter, save more, eat better, and lead lives more like the ones we imagine. These tools can do the same for the impoverished. Karlan and Appel's research, and those of some close colleagues, show exactly how. In America alone, individual donors contribute over two hundred billion to charity annually, three times as much as corporations, foundations, and bequests combined. This book provides a new way to understand what really works to reduce poverty; in so doing, it reveals how to better invest those billions and begin transforming the well-being of the world"--http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=489969http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=490261Description: http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=490261http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=491086Description: Whether you're hankering to reap the rewards of the social networking phenomena, joining a multigenerational workforce, managing or working remotely, or you simply need to get up to speed on the hottest techniques in business training, this practical guide will show you how to get ahead and stay on top.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=491086http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=490720Description: Green products have been around since the 1970s, but it's only in recent years that they've become ubiquitous. It's not because consumers suddenly prize sustainability above all. It's because savvy green marketers are no longer trying to "sell the earth"--Instead they're promoting the value their products provide: better health, superior performance, good taste, cost-effectiveness, or simply convenience. This central emphasis on primary benefits--the new rules--is critical to winning over the mainstream consumer. The New Rules of Green Marketing helps readers understand why value-based sustainabil.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=490720http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=489968Description: "The rise of the Arab world and China are part of the same story, once trading partners via the Silk Road. This is a fully revised and updated account of how China is spurring growth in the Arab world, taking into account new developments that have taken place since the first edition"--http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=489968http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475848Description: Visionary social thinker Joel Kotkin looks ahead to America in 2050, revealing how the addition of one hundred million Americans by midcentury will transform how we all live, work, and prosper. In stark contrast to the rest of the world's advanced nations, the United States is growing at a record rate and, according to census projections, will be home to four hundred million Americans by 2050. This projected rise in population is the strongest indicator of our long-term economic strength, Kotkin believes, and will make us more diverse and more competitive than any nation on earth. Drawing on prodigious research, firsthand reportage, and historical analysis, this book reveals how this unprecedented growth will take physical shape and change the face of America--focusing not on power brokers, policy disputes, or abstract trends, but rather on the evolution of the more intimate units of American society: families, towns, neighborhoods, industries.--From publisher description.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475848http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=476559Description: "Is job insecurity the new norm? With fewer and fewer people working in steady, long-term positions for one employer, has the dream of a secure job with full benefits and a decent salary become just that - a dream? In Nice Work If You Can Get It, Andrew Ross surveys the new topography of the global workplace and finds an emerging pattern of labor instability and uneven development on a massive scale. Combining detailed case studies with lucid analysis and graphic prose, he looks at what the new landscape of contingent employment means for workers across national, class, and racial lines - from the emerging "creative class" of high-wage professionals to the multitudes of temporary, migrant, or low-wage workers. Developing the idea of "precarious livelihoods" to describe this new world of work and life, Ross explores what it means in developed nations - comparing the creative industry policies of the United States, United Kingdom, and European Union, as well as developing countries - by examining the quick fire transformation of China's labor market. He also responds to the challenge of sustainability, assessing the promise of "green jobs" through restorative alliances between labor advocates and environmentalists. Ross argues that regardless of one's views on labor rights, globalization, and quality of life, this new precarious and "indefinite life,&" and the pitfalls and opportunities that accompany it is likely here to stay and must be addressed in a systematic way. A more equitable kind of knowledge society emerges in these pages - less skewed toward flexploitation and the speculative beneficiaries of intellectual property, and more in tune with ideals and practices that are fair, just, and renewable." -- from book jacket.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=476559http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=478522Description: http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=478522http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=490719Description: "The Detroit bureau chief for The New York Times takes readers inside the Big Three U.S. automakers for the rise and fall --and rise again? -- of this quintessentially American industry"--http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=490719http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475711Description: http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475711http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=489967Description: An exposâe on British oil giant BP not only looks at the massive Deepwater Horizon explosion and oil spill but also the company's ongoing history of environmental and safety violations.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=489967http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=476558Description: http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=476558http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=504594Description: Billions of government dollars, and thousands of charitable organizations and NGOs, are dedicated to helping the world's poor. But much of the work they do is based on assumptions that are untested generalizations at best, flat out harmful misperceptions at worst. The authors have pioneered the use of randomized control trials in development economics. Work based on these principles, supervised by the Poverty Action Lab at MIT, is being carried out in dozens of countries. Their work transforms certain presumptions: that microfinance is a cure-all, that schooling equals learning, that poverty at the level of 99 cents a day is just a more extreme version of the experience any of us have when our income falls uncomfortably low. Throughout, the authors emphasize that life for the poor is simply not like life for everyone else: it is a much more perilous adventure, denied many of the cushions and advantages that are routinely provided to the more affluent.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=504594http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475847Description: http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475847http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=504857Description: http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=504857http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=504858Description: This book starts with a simple premise: there is a price behind each choice that we make, whether we're deciding to have a baby, drive a car, or buy a book. We often fail to appreciate just how critical prices are as motivating forces shaping our lives, but their power becomes clear when distorted prices steer our decisions the wrong way. Eduardo Porter takes us on a global economic adventure, from comparing the relative prices of a vote in corrupt Säao Tomâe and in the ostensibly aboveboard United States to assessing the cost of happiness in Bhutan to deducing the dollar value we assign to human life. He weaves together the constant--and often unconscious--cost and value assessments we all make every day. While exploring the story behind the price of everything from marriage and death to mattresses and horsemeat, Porter draws unexpected connections that bridge a wide range of disciplines and cultures.--From publisher description.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=504858http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=489964Description: "The New York Times's Pulitzer Prize-winning columnist reveals how the financial meltdown emerged from the toxic interplay of Washington, Wall Street, and corrupt mortgage lenders. In Reckless Endangerment, Gretchen Morgenson, the star business columnist of The New York Times, exposes how the watchdogs who were supposed to protect the country from financial harm were actually complicit in the actions that finally blew up the American economy. Drawing on previously untapped sources and building on original research from coauthor Joshua Rosner--who himself raised early warnings with the public and investors, and kept detailed records--Morgenson connects the dots that led to this fiasco. Morgenson and Rosner draw back the curtain on Fannie Mae, the mortgage-finance giant that grew, with the support of the Clinton administration, through the 1990s, becoming a major opponent of government oversight even as it was benefiting from public subsidies. They expose the role played not only by Fannie Mae executives but also by enablers at Countrywide Financial, Goldman Sachs, the Federal Reserve, HUD, Congress, the FDIC, and the biggest players on Wall Street, to show how greed, aggression, and fear led countless officials to ignore warning signs of an imminent disaster. Character-rich and definitive in its analysis, this is the one account of the financial crisis you must read"--http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=489964http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=504859Description: The world is caught in the deepest financial and economic crisis since the Great Depression. The economic crisis is not the result of what could be called a rare probability event ("a perfect storm"), but rather the unavoidable outcome of an economic paradigm that dominated policy-making since the early eighties, one that has come to view the natural resource base as simply another asset to be exploited. At the same time, we are trapped in a vicious environmental predicament. We are not only threatened by stagnation, deflation, unemployment and poverty. Our world is also menaced by climate change, deforestation, soil erosion, polluted aquifers and a man-made event of mass extinction. Rethinking Macroeconomics of Sustainability explores the relationship between macroeconomic policies and environmental sustainability, arguing that monetary and fiscal policies are as important for environmental stewardship as they are for growth and prosperity-- something that has not been adequately recognized thus far.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=504859http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=490259Description: "An expose of the ways corporations manipulate retirement plans at employee expense. It's no secret that hundreds of companies, from GM to IBM, have been slashing pensions and health coverage for millions of retirees. Employers blame an aging workforce, stock market losses, and spiraling costs. But the so-called retirement crisis is no demographic accident- and large corporations have played a significant and hidden role in creating it. Award-winning Wall Street Journal reporter Ellen E. Schultz draws back the curtain on one of the biggest and least understood scandals in decades. She shows how companies: created the pension crisis by plundering billions from their pension plans; cut pensions for millions of midlevel, middleaged workers, but used the savings to boost special executive pensions; purchase life insurance policies on employees and collect death benefits when they die- without telling them or their families This is a must read for all who are concerned about their financial future and that of the whole country"--http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=490259http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=478521Description: "In Selling the Fountain of Youth, Arlene Weintraub, who spent more than ten years as a science reporter at BusinessWeek, takes us inside this world--from the internet marketers behind the rise of acai berries to the backrooms of local pharmacies, where made-to-order, non-regulated compounds are produced; from celebrity promoters like Suzanne Somers and Oprah to the self-medicating doctors who run chains of rejuvenation centers to tout their 'miracle' cures. Weintraub brings readers inside the trade organizations, for-profit companies, and other players that have sought to legitimize anti-aging medicine--'medicine,' she argues, that's based mostly on hope, leavened with stories and weak science. Weintraub also reveals the remarkable economic and cultural impact of anti-aging medicine. The treatments, most of which have not been subjected to double-blind scientific studies, could, the author argues, actually reduce a patient's overall health even as they drain their pocketbooks. It's not a pretty story, but Weintraub doesn't flinch from revealing the high cost of staying young. Before you decide to pop your first pill or take your first shot, read this book and learn the true costs of the quest for eternal youth"--Cover, p. 2.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=478521http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475846Description: http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475846http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=489296Description: http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=489296http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=490718Description: http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=490718http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=490258Description: Outlines a program for achieving consistent leadership excellence, explaining the definition of true leadership while sharing stories about effective role models from such companies as Coca-Cola, American Express, and Morgan Stanley.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=490258http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=490257Description: http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=490257http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475845Description: http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475845http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475844Description: From Google to Facebook, the author delves into how a "viral loop," a situation where using a product means needing to share it with others, can make an online business a success.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475844http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=476557Description: During a single historic weekend (September 12-14, 2008) the fate of Lehman Brothers was sealed, Merrill Lynch barely survived, and AIG became a ward of the federal government. Top CNBC anchor Maria Bartiromo spent the entire weekend taking frantic phone calls from the most powerful players on Wall Street and in Washington, as they toiled to keep the economy from complete collapse. Those CEOs and dozens of other sources gave Bartiromo behind-the-scenes details--unavailable to other members of the media--of the crisis and its aftermath. Now she draws on her high-level network to provide an eyewitness account of the biggest events of the financial crisis. Writing with both authority and dramatic flair, Bartiromo tackles the big questions: how did an unmatched period of market euphoria and growth turn sour, catapulting the economy into a dangerous slide? And in the long run, how will the near-catastrophe really change Wall Street?--From publisher description.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=476557http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=477196Description: Written by the man who "Fortune" magazine refers to as a "Global Guru," "When Markets Collide" offers a cogent picture of the rapidly changing world financial system, and provides a detailed blueprint for capitalizing on the opportunities now available.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=477196http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475843Description: http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475843http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475842Description: http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475842http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=491080Description: "Offers the strategies and information needed to become an independent contractor, freelancer or consultant. It explains how to structure a business, negotiate contracts, ensure payments, and understand and pay taxes. The 8th edition includes the most current legal rules for contractors, as well as up-to-date tax information"--Provided by publisher.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=491080http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475841Description: An assessment of the reasons for poor-quality call-center customer service. Evaluates such topics as endless pre-recorded menus, representatives who do not speak the same language as their customers, and the current efforts of consumer advocates.http://pilot.passhe.edu:8031/cgi-bin/Pwebrecon.cgi?bbid=475841